ANTI-RID by DDB


Anti-Rid: Ants won’t see it coming.
Ants can be a problem specially in areas like North Queensland, Northern Territory or Western Australia where the weather is always warm/hot. That’s why this idea is just so good!…you just know they are just going to disappear soon and not bother you anymore in the kitchen. Then you just start laughing because you start thinking about the little ants that are inside the big ant.

ANTI RID - ants won't seeing coming

Advertising Agency: DDB, Melbourne, Australia
Executive Creative Director: Grant Rutherford
Art Director: Tamara Yim
Copywriter: Martin Brown
Retoucher: Dennis Monk
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