Tiempo is a coffee brand created by world champion barista Scottie Callaghan, and endorsed by Sydney’s Belaroma Coffee. Mr Callaghan has relationships with coffee farmers all over the world, and is very selective each season about the beans he buys. The focus is on cup quality and achieving the best taste possible. ‘Tiempo’ is Spanish for time, and the superiority of the Tiempo flavour is a result of perfect timing: when picking, when processing, when shipping, and when roasting.
The Tiempo packaging was developed with reference to the hand-drawn and hand-made. The packaging encompasses some nostalgic type treatment and combines that with detailed illustrative line work. By using a spot varnish it combines rustic, uncoated finishes with smooth, polished textures. The result is a personalised and unique design which expresses warmth and quiet, confident sophistication.